
Artificial Intelligence (AI): A Powerful Tool or Just Marketing Hype?
Artificial intelligence is often surrounded by bold claims — some see it as a revolutionary tool, while others dismiss it as overhyped marketing. The reality lies in between. AI is already transforming industries, automating complex tasks, improving efficiency and unlocking new business opportunities. From image recognition and object detection to fraud prevention and predictive analytics, AI is proving its worth in real-world applications.
However, AI is not a magic solution. Its effectiveness depends on quality data, strategic implementation and human oversight. Businesses that adopt AI wisely — whether through ready-to-use APIs or custom AI solutions — can gain a significant competitive edge, cutting costs and improving decision-making.
The future belongs to those who adapt. Companies that integrate AI today will stay ahead in an increasingly digital world, while those who ignore it risk falling behind. AI is not just hype — it’s a game-changing tool for businesses that are ready to embrace innovation.

From MVP to Production: A Complete Computer Vision Project Lifecycle
Bringing a computer vision model from a prototype to full production is a complex journey that goes far beyond just training an accurate neural network. A successful AI-powered vision system requires continuous refinement, real-world validation and seamless integration with broader software infrastructure.
In this post, we explore the complete lifecycle of a computer vision project, from data collection and iterative model training to deployment, monitoring and continuous learning. Along the way, we discuss key challenges such as uncertain estimates, evolving real-world conditions and the need for long-term optimization to maintain accuracy and scalability.
We also highlight the difference between ready-made APIs for quick deployment and custom AI solutions for businesses needing specialized performance and control. While off-the-shelf solutions can be a great starting point, investing in a tailored model often leads to higher ROI, reduced operational costs and long-term competitive advantages.
Whether you're experimenting with AI-powered image processing for the first time or looking to refine an existing solution, understanding the full lifecycle of computer vision is key to unlocking its true potential.