Social Listening 3.0: Visual Mentions You’re Missing
Oleg Tagobitsky Oleg Tagobitsky

Social Listening 3.0: Visual Mentions You’re Missing

Text-based social listening tools miss up to 70% of brand mentions that appear only in user-generated images—unlabeled, untagged, and unseen. In this post, we explore how visual social listening is closing that gap using AI-powered logo and product recognition, enabling executives to surface hidden customer sentiment, detect risks earlier, and unlock a new layer of competitive intelligence from the content users don’t talk about — but show.

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